Retail analytics is the game-changer your business needs

Retail analytics

Retail analytics focuses on providing insights related to sales, inventory, customers, and other important aspects crucial for merchant decision-making processes. The discipline encompasses several granular fields to create a broad picture of a retail business’ health, and sales alongside overall areas for improvement and reinforcement. Essentially, retail analytics is used to help make better choices, […]

Marketing data analytics is fueling the data-driven marketer

Marketing data analytics

Big data is the biggest game-changing opportunity for marketing and sales since the Internet went mainstream almost 25 years ago. The data big bang has unleashed terabytes of information about everything from customer behaviours to weather patterns to demographic consumer shifts in emerging markets. This goldmine of data represents a pivot-point moment for marketing and […]

Banking analytics is changing the landscape of the finance industry

Banking analytics

Banks record millions of transactions daily and these entries are real-time in nature. Capturing and recording such a huge chunk of data is a challenging job for bankers. Banking analytics birthed from sophisticated big data analytics software help banks by providing a platform where these transactions can be recorded systematically and analysed. Advanced analytics is […]

Manufacturing data analytics – Driving modern manufacturing processes

manufacturing data analytics

Innovation in the manufacturing industry has allowed facilities to become more software-oriented than ever before. Data collected during standard operations can identify inefficiencies even when they are relatively minute, allowing for adjustments that will make processes as streamlined as possible. Over time, these manufacturing data analytics can increase production rates, limit waste, and even save […]