Can we use big data analytics as an anti-corruption tool
Public corruption has cost governments millions of dollars, and severely worsened the plight of those who are poor. The Panama Papers revealed how high-ranking officials, energy companies, foundations, and trusts colluded, especially in tax-free areas. Corruption has proven to be very difficult to solve and fighting it remains challenging. However, experts are turning to a […]
How predictive analytics will change marketing
In a previous blog post, we discussed why marketers should be excited about data analytics. However, one thing we did not explain was how data analytics can transform the marketing industry. In this blog, we will be doing just that – more specifically, we are going to explain how predictive analytics works, and how it […]
How to reduce workplace injuries with predictive data analytics
If companies can reduce incidents of injury, this will reduce incidents of employees taking time off, and compensation paid. Most companies are aware of the benefits of better worker safety. However, there aren’t too many ways to improve procedures and plans any further. Construction and manufacturing companies have plateaued in workplace safety procedures. Therefore, there […]
How non-profit organisations benefit from data science
Did you know that data analytics has played a crucial role in the fight against the Ebola virus? Data science has allowed NGOs and humanitarian activists to curtail the spread of the virus, anticipate outbreaks and much more. Beyond preventing the spread of a deadly virus, NGOs have to tackle many challenges. Some of the […]
How can data analytics tackle banking fraud
While we have touched on fraud and fraud detection in the past, the following blog post will explore fraud in the context of the banking industry, its challenges and how data analytics can combat fraud. Banking fraud is a tremendous cost to firms. Experts expect fraud to reach $31.67 billion by 2020, more money then […]